Every Guess Costs Money, Time, and Energy
Make your big calls with evidence, not guesses.
Every decision has to earn its keep, whether that means a contract that pays out on results instead of just delivery, or an AI tool that's only as good as the data feeding it.
Knowing what data actually means, and keeping track of what's happening once something's running, used to be optional. It isn't anymore.
We work with everyone: solopreneurs to Series C funded companies to funders and nonprofits. Everyone is in a state of change and making decisions: what to keep, what to cut, and what to build next.
What actually helps under that kind of pressure is creativity that works inside real limits, budget, time, whatever's already built. That takes judgment, knowing exactly which parts of a plan to keep and which to bend.
That's what we bring — judgment, expertise, and a feel for the market, built together with your team so the plan fits your actual budget and your next move.
Our Services
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Decision Build
Fix today’s problem, and set your team up for the next one.
A project of about 8 to 12 weeks, occasionally longer. We build the processes, tools, and skills your team needs to use evidence in everyday decisions. Most projects start in one of four places:
Priority: deciding what to build, keep, or cut.
Performance: finding out why something isn’t working, and setting up tracking to catch problems early.
Pilot readiness: getting ready for an upcoming pilot, or getting more out of studies you already have.
Impact communication: turning complex findings into something a board, funder, or buyer can use.
We’re decision partners, not just researchers. You finish with a plan that informs your strategy and the tools to keep using it.
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Strategic Advisory
Ongoing support for the decisions that don't stop coming.
• Steady: a consistent monthly relationship, typically 8-10 hours a month.
• Flex: a bank of about 35 hours to use across a quarter.
We can help you choose the approach best suited to your goals and budget. Whether we dig into your data, coach you through big calls, or think through your strategy with you as it changes, we’re here as you need us.
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Recharge Studio
Worksheets and videos for DIY-ers
Resources for the times you need to do it yourself or upskill can be found on our Recharge Studio
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Referrals
Connecting you to the right people
If any of the following would be helpful, send us an email. We’ll share a referral from our trusted network provider.
You are ready to run large scale efficacy studies (e.g. ESSA Tier 1 or 2). We don't do those, especially when a company is paying for them directly but know some awesome people who do.
You need a technical developer because you’ve got awesome feedback on your AI-developed prototype. We help sketch your product design and collect feedback but don’t have the skills to code it ourselves.
You need help with grant writing or responding to RFP solicitations. We are happy to partner with you to brainstorm and strategize on your approach but often don’t have the time to commit to grant writing.
You need to recruit users or sell. This is not our area of expertise and we really want the best for you.
Not sure which fits? Talk it through with Dr. Sundar
Bring the decision that’s on your plate. In a short call, Dr. Kripa Sundar will help you figure out the next step, whether that’s a Decision Build, strategic advisory, or if a Studio worksheet might be what you can use today.
Some of the teams we’ve worked with
What Our Clients Say